Who Are We?

Hello, I'm John Tetta and thank you for taking a few minutes to visit my website.  I've been working with the N.Y. Metro Area consumer for nearly 40 years and have a true understanding of their buying habits.  The N.Y. Metro Area client is battle-tested and smart, but if treated properly by an engaged/professional salesforce, they will "buy" into the value you create.  I can comfortably say I have more retail customers and referrals than most and have done this by respecting the consumer and treating them like a guest in my home.  I learned early on that the client would be responsible for my business successes and in life, providing I treated them the way I’d like to be treated. 

In 1989, I had the opportunity to be trained by Infiniti in Scottsdale, Arizona and helped them bring their new product lineup to the U.S.A.  I took my training seriously and in 1991, I was awarded the “#1 Sales Consultant Award” in the nation.  In 1998, I moved to Lexus where I was trained in sales and management for the next 21 years.  Lexus helped catapult me in my automotive career and taught me "Kaizen" (“change for the better” or “continuous improvement”), how to change a store’s culture, and how important continuous training is. While with Lexus, I earned the “Customer Satisfaction Award” given to sales associates who reached a specific retail objective, while maintaining a perfect 100% Consumer Satisfaction Index (CSI). I still hold this award in the highest esteem.

I've now reached that point in my life where it’s time to give back by training sales associates and try to afford them some of the training that is no longer available by most manufacturers.  My style of training is a bit different. Rather than bore attendees with long winded sessions, books, and training manuals/scripts that no longer work for today’s consumer, I focus on my real life experiences. These real life situations can be applied in any type of retail sales environment.   It all starts with hello, and I would love the opportunity to show you how to apply my knowledge to your small, medium, or large business. From your receptionist to your General Manager, I can help you improve your store’s performance and culture. 

The days of high priced consultants are over. It’s always going to be about the basics, once you learn them. Thank you.